Tuesday 3 February 2009

A policy for online news stories

Following Felix Salmon's article 'When Newspapers Rewrite Their Online Articles' I considered our policy at PeterboroughToday.co.uk: Incorrect facts must and should be changed in articles already published online.

But we constantly develop breaking stories, but only subtly alter finished stories from paper by rewriting headlines/intros for web audience/SEO purposes - except for factual inaccuracies.

For larger features, or stories with multiple case studies, these are sometimes broken up, but always interlinked to maximise their potential reach to our audience.

I agree the essence of any article once posted shouldn't be changed, and we constantly consider the pros/cons of editing an existing story or adding a new one for an ongoing event or issue.

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